Browsing articles in "Search Engine Optimization"

What To Look For in a SEO Company

Apr 11, 2012   //   by admin   //   Blog, Online Marketing, Search Engine Optimization  //  No Comments

In this day and age there is an abundance of online businesses, search for any appropriate facet of enquiry that applies to your own operation and it is quite possible that your company name will not be among those in the top listed results. With so many online competitors it is becoming increasingly difficult to separate yourself from the crowd. This is where Search Engine Optimization could be greatly beneficial to your organisation. Social Media Marketing is an online method that enables you to accrue acknowledgement from your target market, and potentially enhance it to a worldwide audience. Read more >>

Effective SEO with Images?

Mar 26, 2012   //   by admin   //   Blog, Online Marketing, Search Engine Optimization  //  No Comments

Optimization with Images and Pictures

According to product development and design manager at Google, their main responsibility is to create a world map of images and position them in an appropriate and relevant way for searches. The main idea is always very simple – get the most relevant images when individuals search for a term. Based on that we can figure out that image optimization is becoming more and more important for indexing and crawling your website. Read more >>

Search Engine Optimization

Mar 26, 2012   //   by admin   //   Blog, Online Marketing, Search Engine Optimization  //  3 Comments

If you are looking to optimize the number of visitors to your website, one of the most crucial things you should consider is link building. By creating high quality, relevant links on your website you will not only increase visiting traffic but the exposure it receives on search engines. However there are 3 things that should be considered when you are on the lookout for such links. These are content, relevance and ranking. Read more >>

PageRank – how it works?

Mar 26, 2012   //   by admin   //   Blog, Google, Online Marketing, Search Engine Optimization  //  No Comments

As a result of the recent PageRank update, we will be highlighting the pros and cons of PageRank and how it links to Search Engine Optimisation. PageRank is a trademark of Google and uses a link analysis algorithm to measure the relevancy of the content on a webpage compared to a search. PageRank is patented to Stanford University, who have given exclusive rights of its use to Google. In exchange, Google gave shares worth 1.8 million dollars to Stanford. Stanford later sold the Google shares for 330 million dollars. Read more >>

New social networking platform: Google+

Mar 19, 2012   //   by admin   //   Blog, Google, Online Marketing, Search Engine Optimization  //  No Comments

Google+, a new social networking platform. Google+ was introduced in June 2011, and at first, critics questioned whether or not this would make an impact on Facebook. The conclusion was that it would just be another minor annoyance for Facebook to get over.Now however, US metrics have shown that Google+, in only 6 months, has exceeded 50million users. And with the likes of the Founder of Ancestry.com (Paul Allen) who has been tracking new user sign ups, believes that it is closer to 62million. This social networking platform may not be just a minor annoyance to Facebook. Read more >>

Bing is a rising star among web search providers in the United States

Mar 19, 2012   //   by admin   //   Blog, Search Engine Optimization  //  No Comments

Bing is a rising star among web search providers in the United States, although it may be a sometime before it exceeds the vast reach of Google. However, we have long believed there are some important things to look for when using search engine optimization services and although many may be compatible with Google, we think this should be the same for every search engine. Read more >>

Link Building

Mar 19, 2012   //   by admin   //   Blog, Online Marketing, Search Engine Optimization  //  1 Comment

Link Building is a focal point to all businesses large or small, focusing on establishing relationships with the most influential people in a certain niche, thus it is the pinnacle to achieving SEO success. Though it’s been reported that Links are not as important as achieving high ranking in the SERPs as they once were, for businesses looking to improve their online presence it is essential to have such authoritative profiles. Read more >>